Request for Quotation: Communications Specialist

Request for Quotation: Communications Specialist


This project will support SA by bringing on communications expertise to advise on the most effective modern strategies for building brand and program awareness. The specialist is responsible for the data analysis, communication recommendations for the summer marketing and advertising testing, research and development of the final communications plan, and training involved in making sure the plan is implemented once finished.

Deadline: JUNE 23, 2023 at 5PM


  • Statistic and data gathering, including program attendance, marketing KPIs, marketing previous spend, anticipated budgets, and more.
  • Conduct marketing, advertising, and rebrand rollout audits with the gathered data.

July and August:

Major programs running – external marketing/advertising testing.

September to October:

  • Summer programming communications review.

October to February:

  • Communications Plan research and drafting.


  • Final draft of communications plan ready and presented to the board for feedback.

April to June:

  • Begin implementation of communications plan towards summer events, testing, and final revisions.


  • Communications Plan finalized and presented to the board.


The Communications Specialist will conduct a comprehensive assessment to gather data and insights necessary for developing an effective communications plan. This assessment will include collecting information on program attendance, marketing key performance indicators (KPIs), previous marketing spend, and anticipated budgets. Additionally, the Specialist will conduct marketing, advertising, and rebrand rollout audits, evaluating the existing communication strategies and identifying areas for improvement. The assessment phase will provide a clear understanding of the organization’s current communication landscape and serve as the foundation for developing a tailored plan.


During the implementation phase, the Communications Specialist will execute the strategies outlined in the communications plan. This will involve diversifying marketing and communications efforts to align with strategic methods. The Specialist will work closely with the organization’s staff to ensure consistent messaging across various channels. Activities may include content creation, social media management, website updates, press releases, and coordination of internal communications. The implementation phase will focus on effectively delivering key messages, engaging target audiences, and increasing brand and program awareness.

Data Analysis:

Data analysis will be a crucial component of the communications specialist’s role. The Specialist will gather and analyze data related to program attendance, marketing KPIs, and other relevant metrics. This analysis will provide insights into the effectiveness of communication efforts and help measure the impact of various strategies. By monitoring and interpreting the data, the Specialist will be able to make data-informed decisions, identify trends, and adjust communication tactics accordingly. The data analysis phase will ensure that communication strategies are continuously refined and optimized based on measurable results.

Final Plan:

The final communications plan will be the culmination of research, analysis, and strategic thinking. The Communications Specialist will develop a comprehensive plan that outlines the most effective communication methods and channels for reaching the organization’s target audience. The plan will include a description of communication methods, frequency of communications, recommended communication channels, target audience analysis, and identification of the primary owner of communications. Additionally, the plan will outline clear goals and objectives, specifying what the organization aims to achieve through its communication efforts. The final plan will serve as a roadmap for the organization’s future communication activities, providing a framework for delivering key messages and driving desired actions.

Please submit a letter of application in PDF format to outlining your interest in the project and quote for services rendered.






Data Analysis & Planning:


Final Plan:



In your application, please include the following
  • Cover letter: Introduce yourself and provide an overview of your qualifications and relevant experience.
  • Understanding of the project: Describe your understanding of our organization’s needs and objectives.
  • Proposed approach: Outline your proposed strategy for achieving the communications goals 
  • References: Include references from previous clients or projects.

Our Partners

Squamish Arts acknowledges that the land on which we live, work and recreate is the unceded territory of the Coast Salish Peoples, particularly the territories of the Skwxwú7mesh (Squamish) Nation. It is our responsibility to honour their ancestry by being an ally to the present.

Community Event Calendar

Terms & Conditions

Event Eligibility: Only events related to public art and cultural activities located in Squamish, BC will be considered for inclusion in the calendar. The event should align with the purpose and focus of Squamish Art’s mission and vision.

Submission Accuracy: The submitter is responsible for providing accurate and up-to-date information about the event, including the event title, date, time, location, description, and any additional relevant details.

Ownership and Permissions: By submitting an event to the calendar, the submitter confirms that they have the necessary rights and permissions to promote the event and its associated content, including any images or multimedia files.

Event Approval: Submission does not guarantee automatic inclusion in the public art calendar. The calendar administrators reserve the right to review and approve each event before it is published. Approved events will be added to the calendar in a timely manner.

Editing and Removal: The calendar administrators reserve the right to edit event details, including the event title, description, date, time, and location, to ensure accuracy and consistency. The administrators also reserve the right to remove an event from the calendar at any time without prior notice.

Pricing Guidelines: Submitters must either be a member or pay a non-refundable fee of $10 for each event submitted. Membership details and fee payment instructions will be provided separately.

Public Accessibility: The public art calendar is available to the general public. By submitting an event, the submitter acknowledges that the event details will be visible to anyone accessing the calendar.

Content Guidelines: Event submissions must adhere to the guidelines of respectful and inclusive language. The calendar administrators reserve the right to reject or modify event submissions that contain offensive, discriminatory, or inappropriate content.

Liability: The calendar administrators are not responsible for any inaccuracies, errors, or omissions in the event details provided by the submitter. The submitter agrees to hold the administrators harmless from any claims or liabilities arising from the inclusion or exclusion of an event in the calendar.

Data Privacy: Personal information collected during the event submission process will be handled in accordance with applicable data protection laws and the privacy policy of the public art calendar.

Modifications to Terms and Conditions: The calendar administrators may update or modify these terms and conditions at any time. It is the responsibility of the submitter to review the terms periodically and ensure compliance.

By submitting an event to the public art calendar, the submitter agrees to comply with these terms and conditions.